99 Park Ave
New York, New York
We recently partnered with Friction Design and made the trip up north to complete a marketing floor transformation at 99 Park Ave in New York City.
This project included a dynamic floor map display, wall murals, dimensional logos, and both hanging and wall mounted acrylic displays.
Dynamic map display includes a custom 3M floor graphic of the local area map with hanging acrylic icons to call out specific locations on that map that showcase both landmarks nearby and other things found in the neighborhood.
Patterned Wall Wrap with dimensional lettering.
Vinyl graphics wrapped the convectors below the window line to warm up the space and the columns got callouts to start conversation on tours.
This wall includes a printed and CNC custom cut acrylic stack of the building with color coordinated areas that correspond to the square footage on the custom shelving.
Custom shelving with slide in acrylic numbers for floors and SF available – easy to update as space is leasing or renovated.
Reverse printed acrylic renderings with matte black standoffs.
Reverse printed acrylic floor plans and test fits are both informative and create a wall to direct your walking path during tours.